AI & your online reputation: Winning the search battle
Tuesday, September 17th, 2024, 1:00 – 1:45PM ET
About this webinar
Customer decisions are complex. It’s an ongoing adventure that flows between websites and search, from pre- to post-purchase and back again. And customers are expecting personalization and excellence with every interaction. It’s time consuming to analyze and manage excellent experiences. Enter AI-driven technologies that help you deliver what your customers expect, every time.
Your online reputation is a crucial part of this. Savvy customers study reviews to set their expectations, while AI assists this initial sleuthing. Generative search overviews charge to the top of results, seizing attention – that’s where you want to be. Outranking competitors is a duel, balancing customer and algorithm needs.
Learn how to win this search battle of the brands. To maintain a competitive edge, brands need a flawless online reputation across all platforms, not just Google. AI-driven tools assist by accelerating sentiment analysis and review responses. This has revolutionized the way businesses understand and engage with their customers.
In this session, we will discuss:
- How to leverage AI-driven tools to seamlessly analyze and manage excellent consumer experiences
- Strategies for effective reputation management across all platforms, utilizing AI to enhance analysis and efficiency
- How to balance customer needs and search algorithm requirements so your brand consistently outranks competitors
Speakers
- Pranav Desai, SVP, GM, Consumerism, Press Ganey
- Ryan Weber, Director of Client Success, Rio SEO