A CX LEADER IN GARTNER MAGIC QUADRANT Press Ganey Forsta Named a Leader in the 2026 Gartner® Magic Quadrant™ for Voice of Customer Get the full report to see why Press Ganey Forsta was recognized as a Leader – for the fourth consecutive time. Gartner® has once again named Press Ganey Forsta a Leader in the 2026 Magic Quadrant […]
Agentic AI: Your personal research assistant Agentic AI: Your personal research assistant Three years on since the launch of consumer-facing Large Language Models (LLMs), and the AI conversation has travelled from amazement to business function. The initial launch was thrilling; the future is still tantalizingly close with new developments every month, and nowhere is the […]
2026 Retail consumer study 2026 Retail consumer study 2026 Retail consumer study AI is no longer a novelty. It’s shaping how people shop and who they trust. This past holiday season marked a turning point. AI moved from behind-the-scenes technology to a front-row role in the customer journey. Shoppers relied on AI to get ideas, […]
Human Experience in the AI era: A guide for insights leaders Human Experience in the AI era: A guide for insights leaders Future or flatline? Nearly 65% of market research teams and agencies use AI for work today. And it feels like AI is reinventing the industry faster than any of us can keep up. […]
The future of CX is human: An agile playbook for experience leaders The future of CX is human: An agile playbook for experience leaders Human-centered. Insight-driven. Built for what’s next in CX. Customer experience is stuck. Overrun by scores, trapped in silos, and too slow to act, most programs are missing what matters most: the […]
The art and science of data visualization: Turning numbers into narratives The art and science of data visualization: Turning numbers into narratives From charts to communication In today’s data-driven world, the ability to translate complex information into clarity isn’t just a skill, it’s a superpower. As organizations grapple with the ever-growing volume of data, the […]
2025 State of CX report The CX trust deficit: Loyalty at risk in the digital age The CX trust deficit: Loyalty at risk in the digital age Customer trust is eroding, and loyalty is slipping through the cracks. Today’s consumers face a digital world filled with promises, but too often brands fail to deliver. AI […]
Insurance HX: How smarter listening and AI turn customer feedback into growth Insurance HX: How smarter listening and AI turn customer feedback into growth Insurance HX: Listening smarter, acting faster Customer expectations are evolving and insurance providers are feeling the pressure. Policyholders want digital ease and personal connection. They expect fast, intuitive service and trustworthy […]
Scaling customer experience in the age of AI: How intelligent automation is transforming CX Scaling customer experience in the age of AI Simple, scalable, human: The new CX standard AI is transforming customer experience—and it’s doing more than just automating tasks. Today’s CX leaders are under pressure to do the impossible: deliver deeply personalized experiences, […]
The smarter way to buy market research software The smarter way to buy market research software Buying software for market research can feel overwhelming. Insight Platforms hosts the industry’s largest directory of research software tools, and it is far from complete. More than 1,700 solutions are listed in nearly 400 different categories. How do you […]
