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Recent BX product enhancements will help teams work more efficiently and with greater precision

Recent BX product enhancements will help teams work more efficiently and with greater precision GettyImages 1212358183

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This quarter, Press Ganey’s brand and consumer experience team prioritized new features and enhancements to improve your product experience and make it easier for you to drive real impact for your organization. See below for a full list of product releases.

Partnerships

Press Ganey’s partnership network is a huge benefit to our healthcare clients. Through our direct connections to these healthcare-specific directories and review sites, Listings clients can edit information in one central database, automatically update it for profiles across the web, and generate and engage with reviews for sites that both consumers and AI engines trust.

  • RateMDs is now offering Press Ganey clients an exclusive experience: In addition to an enhanced, modern profile design, with the option to add booking links, star ratings will be factored into providers’ rankings on RateMDs.

Listings

We’re excited about a beta launch for our Listings solution, designed to improve conversions on Google.

  • Currently in beta, we’re piloting a new integration with Google that enables a “book online” button for Google business listings, where online scheduling is available. This button provides consumers with a direct call to action earlier in their search experience.

Reputation

2026’s spring release for Reputation is a game changer for organizations using templates to help them keep up with high review volume.

  • We introduced optional auto-responding for positive, ratings-only reviews. For these lower-impact 4- and 5-star reviews that don’t include patient comments, your organization can still appear engaged and instead focus its efforts on the reviews that require more thought-out responses. Clients can designate response templates to be applied when reviews that meet the criteria are detected.

Campaigns

This quarter’s Campaigns enhancements are all about precision:

  • We introduced entity-based targeting (with attribute filtering) for campaigns in addition to traditional hierarchy-based targeting. While traditional targeting through hierarchies will continue to be supported, our new entity-based targeting is more standardized and simplifies setup and configuration.
    • Provider and location entities can be filtered by specialty, subspecialty, city, state, zip code, and country.
    • Clients that opt to continue to use hierarchy-based targeting will benefit from a more transparent targeting experience.
  • We eliminated landing pages for single-destination SMS smart campaigns. This enhancement will bring the SMS experience into alignment with the email experience and will eliminate an unnecessary screen to keep reviewers engaged.
  • We expanded support for personal invite campaigns to allow multiple personal invite campaigns to run concurrently, scoped to either SMS or email channels.

Transparency

Our Transparency solution had both a beta launch and an enhancement this quarter. A new pilot feature gives nontechnical team members the power to configure how reviews appear on their site in addition to other more generally available enhancements.

  • Currently in beta, we’re testing a new feature that allows clients to create, configure, and deploy review widgets for their website through a user-friendly wizard accessed right from our brand experience platform. Instead of waiting weeks to coordinate between technical teams, approved comments can be deployed to your website in a matter of hours.
  • We introduced a usage metric report for scheduled reports, accessible from the reporting tab, enabling clients to measure the internal readership of scheduled reports, like the provider spotlight report and more.

For more information about any of the product enhancements and new features listed here—or to learn how to further optimize your use of Press Ganey’s brand and consumer experience products—please reach out to your CX advisor.

To hear more about our brand experience products and how you can improve your online reputation through the use of our integrated solution set, contact one of our experts.