Market intelligence: Market Navigator
See your brand through patients’ eyes
Reveal how your brand is perceived by real consumers in your local markets with Market Navigator. So you can act to optimize spend, outperform competitors, and drive patient demand with precision.
Need-to-have brand intelligence to calibrate a winning market strategy
Is your brand top of mind—or off the radar?
Unaided awareness questions give you the quick overview of where you stand for consumers. Dive deeper with perception and preference data to hone your strategy.
- Measure recall awareness: Benchmark unaided and aided recall.
- Track brand affinity: Monitor emotional connection to your brand.
- Identify market gaps: Spot local brand gaps before they impact growth.
Serious data. Surprisingly simple.
Dashboard-based analytics
Drill into your data across services, locations, and segments. Interactive dashboards help you keep track of awareness and sentiment, so you always know where your brand stands.
Localized, statistically viable panels
Unlock market-specific insights based on region and segment, so you can trust your data down to the local level.
Comprehensive brand metrics
Sharpen your strategy with localized insights into how consumers think, feel, and choose.
Custom filters and crosstabs support
Slice and dice your data with customizable filters, and zero in on what matters most.
Service line insights
See patient experience by service line—which specialties lead locally, and where you’re falling behind.
Get your questions answered
Why should I consider syndicated brand intelligence?
Syndicated brand intelligence gives you the best of both worlds: precise, locally relevant insights, plus the efficiency and cost-savings of syndicated data.
Can I add custom questions to the survey?
Yes. You can include up to five custom questions in your survey.
Which competitors are included in the competitive analysis?
We use our healthcare expertise and robust datasets to identify your key competitors in every market—so you can track the brands you’re really up against.
A BX suite, built on AI excellence
Reputation management: Reviews
Track, respond to, and learn from consumer reviews on Google, Yelp, Facebook, and 100+ other platforms
Listings management: Listings
Manage and update your business information across the web from a single location.
Review publishing: Transparency
Build consumer trust by sharing first-party ratings and comments as testimonials on your website and other online profiles.
Review requesting: Campaigns
Grow your online reputation by automatically requesting reviews from all of your customers.
Discover what your consumers think about you—and your competition
