Insights on Consumerism: How Consumerism Enhances Physician Engagement

Added on Mar 21, 2019

Insights on Consumerism: How Consumerism Enhances Physician Engagement
By Chrissy Daniels, Partner, Medical Practice, Consumerism and Transparency

Most patient-consumers look for physician ratings and reviews when seeking out a new provider. The high percentage of patients who look to these data to inform their provider choice causes some angst among physicians who feel it raises an expectation of perfection.

But the good news is that consumers aren’t necessarily looking for perfection. In fact, if they see a provider with all positive ratings, they believe that the reviews may have somehow been edited. What consumers really want to understand is what the care experience will be like. Being mindful of this actually makes the physician's job easier.

Read this article for some points to note about how consumers use physician reviews.